Attract. Engage. Convert.

High-impact marketing for fitness & go-getter brands

Get 32 free B-roll ideas to take your social media content from Meh to Feck Yeah!!

From startups to triple biz owners, franchises to solo coaches – serving fitness brands since 2019.



Shape your brand

TOV Guide

Know exactly how your brand needs to sound in every piece of content you create. 

Ideal for franchising or having more than person whipping up content.


Refine your offers

Lead magnets

Create the ultimate freebie to get more eyes on your brand and grow your email list.


Position your brand

Website Copywriting

Boost traffic, strengthen your brand voice and tell the world who you are.


Build your audience


Set your brand up as an industry leader and nurture your community with value-packed blog posts.


Get 12 months of content ideas mapped out so you never have to worry about what to post.


Nurture your leads towards buying from you with irresistible emails.

keyword research

Help Google bring people to your business even when you’re at the gym, dining with friends or surfing at sunrise.

Email newsletters

Serve up captivating emails to your subscribers so they’ll keep coming back for more.

Website review

Perfect for the DIYer, find out if your website is hitting the mark for your target audience. Get advice on the flow of your content, tone of voice and user experience.

sales pages

Want to boost sign-ups to your programs, fill your classes or sell out your signature course? Get a click-worthy sales page.

Product Descriptions

Turn your products into the superstar they were born to be. Get product descriptions that make hitting add-to-cart a total no-brainer.

Is your project a bit unusual? Not a problem, let’s chat about what you need.


Copywriting is not just about how fast you can type.

It’s the art and science of understanding who you’re talking to, what tone of voice will reach them best and how to weave the words so they make your products and services the star.

Plus, why waste your energy on something you loathe doing? Give it to someone who loves a blank page.

You’re happier wielding a dumbbell instead of a pen. Or you’d like a few hours at the beach. Or maybe you’d love to spend the day with your family.

Spend more time enjoying yourself while I take care of your writing project.


Portrait of Tessa Rickard, Nutritionist

Working with Kara was a really smooth process. I gave her a very short time frame and she delivered great results really quickly.

Tessa Rickard - Nutritionist

Tanya Abdul Jalil from Your Business Wife

If you're looking for a copywriter that just 'gets it', then look no further. I've subcontracted work to Kara on several projects recently, and her work is consistently amazing. She delivers fast, high quality and well researched copy that hits the mark every time. Her creativity and problem solving skills make her an excellent resource for new projects (or getting current ones back on track), and her ability to create website content, blogs, ebooks, products and basically all things marketing for your business is unparalleled.

Tanya Abdul Jalil - Hayzel Media

Portrait of Leanda Michelle

From the outset Kara reassured me there's a whole lot more to marketing than being able to write well. As an author and creative artist at heart I found her expertise and guidance invaluable. I am grateful for Kara's patience and attention to detail, and look forward to working with her again.

Leanda Michelle - Original Me